Archives for March 2018

MARCOMM Adds More National Awards

University Marketing and Communication (MARCOMM) at Arkansas Tech University has now earned 16 awards for its work during the 2017-18 academic year following the announcement of honors from Higher Education Marketing Report and the Council for Advancement and Support of Education (CASE).

According to its web page, the mission of ATU MARCOMM is to “meet the university’s web, marketing and communication needs by creating meaningful, authentic and strategic content that builds brand affinity and motivates positive constituent response.”

Higher Education Marketing Report’s 33rd annual Educational Advertising Awards presented ATU MARCOMM with gold awards for:

  • Imprinted materials category, “Heck Yeah, Tech Yeah” T-shirt
  • Magazine advertising series category, “More Than” campaign
  • Radio single spot category, “The Natural Choice”

Higher Education Marketing Report presented ATU MARCOMM with a silver award for its website.

CASE District IV also conferred four awards upon ATU MARCOMM.

An e-mail to prospective students that utilized a GIF video took a silver commendation.

A video encouraging members of the Tech community to donate to the Fight On Fund and the website earned bronze awards, while a magazine design layout entitled “Not Your Average Story” won honorable mention.

ATU MARCOMM previously earned eight national awards in the fifth annual Education Digital Marketing Awards sponsored by Higher Education Marketing Report. Those honors were announced in January 2018.

Learn more about ATU MARCOMM.

ATU to Dedicate New Facility April 14

Arkansas Tech University will host a dedication ceremony for the new multi-sport complex on its Russellville campus on Saturday, April 14.

The ceremony will begin at 10 a.m. at the complex, which is located adjacent to the ATU baseball stadium on North Glenwood Avenue. The public is invited to attend.

The new facility provides indoor practice space for the intercollegiate baseball, softball, tennis and men’s golf and women’s golf programs at Tech. Locker room and office space for the baseball program, a training room and a conference room are also included in the project.

It is anticipated that additional intercollegiate athletics programs at Tech and students from the Department of Health and Physical Education will also utilize the facility.

The ATU Board of Trustees voted in December 2016 to award a contract to Cline Construction Group of North Little Rock to build the complex. AMR Architects of Little Rock designed the structure. A ceremonial ground breaking for the project was held on March 16, 2017, and a topping out ceremony was observed on Aug. 17, 2017.

Funding for the project was provided by private donations and existing university reserves. Major donors, including the late Col. Carl Franklin Baswell of Heber Springs, Harriet and Rick Thone of Russellville, Centennial Bank and Frank Griffin Oil Company, will be recognized during the dedication event.

The multi-sport complex provides space for the functions previously housed in the Stroupe Building, which was demolished in March 2018 following 92 years of service to the university and the surrounding communities.

Graphic Design Show Open at Norman Hall

Seventeen senior graphic design students at Arkansas Tech University are displaying their artwork at Norman Hall Art Gallery in an exhibit entitled “Graphic Content.”

The graphic design exhibit will remain open weekdays from 8 a.m.-5 p.m. through Wednesday, April 11.

A reception is scheduled for Saturday, April 7, from 6:30-8 p.m. in the gallery, which is located at 203 West Q Street in Russellville.

Artists with works on display include:

  • Rayyana Al Dossary
  • Cole Brainerd
  • Rebekah Cooley
  • Tyler Dodd
  • Caleb Elijah
  • Russell Fulks
  • Aaron Gilkey
  • Shaleigh Gorman
  • Moriah Howington
  • Mariah King
  • Hassan Madkhali
  • Ben Martin
  • Sarah Norfleet
  • Chandler Russell
  • Zoee Sottilaro
  • Garrett Surly
  • Tara Webb

Learn more about the Norman Hall Art Gallery.

High School Business Challenge Finals April 6

Eleven teams of high school students from around Arkansas will travel to Arkansas Tech University in Russellville on Friday, April 6, to compete in the finals of the 2018 ATU High School Business Challenge.

The contest, which is presented by the ATU College of Business, provides high school students with an opportunity to develop a marketable idea, create a business plan and then present the concept to a panel of judges.

Sponsors for the event include Pope County Farm Bureau, Arvest and Textbook Brokers.

Teams from Bentonville High School, Clarksville High School, Farmington High School, Mayflower High School, Pottsville High School, Russellville High School and Westside High School (Craighead County) are among those that will vie for the title.

Finalist presentations will begin at 10 a.m. on April 6 in the Doc Bryan Student Services Center Lecture Hall, 1605 Coliseum Drive in Russellville. Admission will be free and open to the public.

The top three finalists will receive cash prizes and one senior will receive a $500 book scholarship sponsored by ATU student organization Enactus.

Photographed: Dr. Lisa Toms, dean of the Arkansas Tech University College of Business, accepts a sponsorship check for $500 from Lance Martin and Richard Pierce of Pope County Farm Bureau.

Fifth Annual Bash at the Ballpark April 14

Bash at the Ballpark 2018 is scheduled for Saturday, April 14, at Arkansas Tech University’s Tech Field.

Now in its fifth year, Bash at the Ballpark is an event sponsored by the Russellville Area Chamber of Commerce that brings a carnival atmosphere to a Wonder Boys’ home baseball game. Activities scheduled for Bash at the Ballpark include music, food, door prizes and more.

The event will begin at 11 a.m. First pitch for the Wonder Boys’ game against the University of Arkansas-Monticello is scheduled for 1 p.m.

Admission to Bash at the Ballpark and the game is free and open to the public.